{"id":557,"date":"2024-09-09T02:20:32","date_gmt":"2024-09-09T02:20:32","guid":{"rendered":"https:\/\/katrocreations.com\/?p=557"},"modified":"2024-09-09T02:23:03","modified_gmt":"2024-09-09T02:23:03","slug":"chapter-3-loyalty-3-0","status":"publish","type":"post","link":"https:\/\/katrocreations.com\/index.php\/2024\/09\/09\/chapter-3-loyalty-3-0\/","title":{"rendered":"Chapter 3, Loyalty 3.0"},"content":{"rendered":"<div id=\"cs-content\" class=\"cs-content\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Rajat Paharia&rsquo;s (2013) chapter three of How to Revolutionize Customer and Employee Engagement with BIG DATA and GAMIFICATION Loyalty 3.0 is all about big data. Paharia&#8217;s equation for Loyalty 3.0 is based on three parts &ldquo;Motivation + Big Data + Gamification = Loyalty 3.0&rdquo; (Paharia, p.39). Big data is what helps companies and brands get to know what their consumers &#8230; <\/p>\n<div><a href=\"https:\/\/katrocreations.com\/index.php\/2024\/09\/09\/chapter-3-loyalty-3-0\/\" class=\"more-link\">Read More<\/a><\/div>\n","protected":false},"author":2,"featured_media":561,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chapter 3, Loyalty 3.0 - KatroCreations<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/katrocreations.com\/index.php\/2024\/09\/09\/chapter-3-loyalty-3-0\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chapter 3, Loyalty 3.0 - KatroCreations\" \/>\n<meta property=\"og:description\" content=\"Rajat Paharia&rsquo;s (2013) chapter three of How to Revolutionize Customer and Employee Engagement with BIG DATA and GAMIFICATION Loyalty 3.0 is all about big data. Paharia&#039;s equation for Loyalty 3.0 is based on three parts &ldquo;Motivation + Big Data + Gamification = Loyalty 3.0&rdquo; (Paharia, p.39). Big data is what helps companies and brands get to know what their consumers ... 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