{"version":"1.0","provider_name":"KatroCreations","provider_url":"https:\/\/katrocreations.com","title":"Chapter 4, Loyalty 3.0 - KatroCreations","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"Afsj5xUS85\"><a href=\"https:\/\/katrocreations.com\/index.php\/2024\/09\/16\/chapter-4-loyalty-3-0\/\">Chapter 4, Loyalty 3.0<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/katrocreations.com\/index.php\/2024\/09\/16\/chapter-4-loyalty-3-0\/embed\/#?secret=Afsj5xUS85\" width=\"600\" height=\"338\" title=\"&#8220;Chapter 4, Loyalty 3.0&#8221; &#8212; KatroCreations\" data-secret=\"Afsj5xUS85\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/katrocreations.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/katrocreations.com\/wp-content\/uploads\/2024\/09\/pexels-charlesdeluvio-1851164-scaled.jpg","thumbnail_width":1920,"thumbnail_height":2560,"description":"Rajat Paharia\u2019s (2013) chapter four of How to Revolutionize Customer and Employee Engagement with BIG DATA and GAMIFICATION Loyalty 3.0 introduces \u201cThe Engine of Loyalty 3.0\u201d (Paharia, p.65) Gamification. Paharia describes the five attributes of gamification as \u201cMeasure and motivate, recognition and rewards, Loyalty, Reputation, Guiding and amplifying high-value activity\u201d (Paharia, p.65) all of which utilize intrinsic motivators. Paharia states ... Read More"}